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"Behind great satisfaction", Faravelli's new ad campaign

17 Jun 2021

Faravelli - the international distributor of raw materials - has returned with a new advertising campaign which will be spread across several media at international level.

What lies behind great satisfaction? What makes every customer happy and satisfied?

Behind great satisfaction, Faravelli's new ad campaign
a frame from the official campaign video "Behind great satisfaction"

The answer lies in the headline of Faravelli's new advertising campaign: "BEHIND GREAT SATISFACTION ARE ALWAYS GREAT RAW MATERIALS".
 
In fact, it is the great raw materials, exactly those that Faravelli distributes in all sectors, that make every recipe perfect, just what the industry is looking for to make its consumers happy and satisfied.

Preceded on the web by a video on air from the mid of June on all platforms (FB, Instagram, YouTube, LinkedIN, Twitter), Faravelli’s Behind Great Satisfaction advertising campaign breaks conventional boundaries between b2b and b2c and leaves room for emotions thanks to a strong and immediate visual impact.

In synergy with digital and social media, the media planning is carried out in the periodical industry press, with pages in premium positions in the main food, nutraceutical, cosmetic, pharmaceutical, industrial, and pet food media in Italy, Europe, and the United States, with extensive planning that from spring/summer will also cover the autumn season.
The campaign is also an opportunity to communicate the company's positioning and commitment to a more sustainable, inclusive, and equitable future.

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