News

Tesco partners with Olio to reduce food waste in U.K.

1 Oct 2020

Tesco is partnering with the food sharing app Olio to redistribute surplus food nearing its sell-by date from its stores to local communities and individuals that are food insecure. The two companies will roll out this effort across all of Tesco’s 2,700 UK branches.

Collaboration between Tesco and Olio on an ongoing basis follows a successful six month trial across 250 Tesco stores last year. As a result of the initial trial period, the duo redistributed 36 tons of food or 93,000 meals that fed 4,200 people.

Tesco partners with Olio to reduce food waste in U.K.

Food waste is a big concern for both consumers and governments globally. With predictions from the World Economic Forum that it will require a 50% to 100% increase in food production by 2050 to feed the world's population, the question of how to divert food from being wasted is becoming a pressing concern for many. Not only is the feasibility of feeding future populations coming into question, but the cost associated with food waste is staggering. In the U.K., The Guardian reported that households toss £15 billion of edible food, costing families £730 annually.

Supermarkets too contribute to this food waste, albeit on a smaller scale than consumers themselves. According to the United Nations, wasted food, which can be unharvested or disposed of products, amounts to 30% of what is produced. Tesco is looking to combat these statistics with this initiative with Olio that builds on previous promises to reduce waste. In 2009, the supermarket chain committed to stop sending food products to landfills. Then in 2016, the company launched Community Food Connection (CFC) through which surplus food is donated to local charities and community groups. The Guardian reported that monthly, Tesco donates 2 million meals across the UK.

In this newest undertaking, Tesco is relying on Olio’s 8,000 local “Food Waste Heroes” who are volunteers that visit Tesco supermarkets and collect products that are nearing their sell-by date. The food, which is all verified to be safe for human consumption, is uploaded by the volunteers onto the Olio app and then redistributed for free to those who request aid. Pickup is arranged through an in-app messaging system and is then dropped off at a coordinated, contact-free pickup point. During the pilot, it took less than an hour for app users to claim half of all the food listings.

“Right now we want to make sure that any surplus food is being managed and people who need it have access to it,” Tesco head of communities, Claire De Silva said in a statement.

Related news

Japanese-inspired umami products expand into global consumer markets

Japanese-inspired umami products expand into global consumer markets

17 May 2024

Brands are responding to shoppers' interest in cooking ingredients with deep flavours, by launching new products that emphasise umami-rich flavours inspired by Japanese cuisine.

Read more 
Plant-based marketing 101: How to create a standout plant-based dairy product

Plant-based marketing 101: How to create a standout plant-based dairy product

30 Apr 2024

Aurore de Monclin from HMT, the marketing firm that helped rebrand Oatly, shares her tips to create a plant-based dairy brand that stands out from the crowd.

Read more 
The UK considers new food labelling requirements

The UK considers new food labelling requirements

29 Apr 2024

The UK government is carrying out a consultation on “fairer and clearer” food labelling designed to provide transparency to consumers and support farmers by recognising their products.

Read more 
PAN calls for ban after ‘forever chemicals’ found in UK food

PAN calls for ban after ‘forever chemicals’ found in UK food

26 Apr 2024

Campaign group Pesticide Action Network (PAN) found PFAS pesticides, or ‘forever chemicals’, in over half of the samples of British produce it tested – but the UK government says strict limits are in place.

Read more 
US legislative push to ban 7 food additives in schools

US legislative push to ban 7 food additives in schools

17 Apr 2024

Proposed legislation would prohibit the use of seven additives – six artificial colours and titanium dioxide – in food and drink served in US state schools.

Read more 
Portugal officially adopts NutriScore

Portugal officially adopts NutriScore

10 Apr 2024

Portugal has adopted the NutriScore as its official – but voluntary – front-of-pack nutrition label to promote healthy eating, with researchers calling this “a great victory for science and public health”.

Read more 
Danish Crown’s ‘climate-controlled’ claim misleading, court finds

Danish Crown’s ‘climate-controlled’ claim misleading, court finds

20 Mar 2024

Leading EU pork producer Danish Crown has been found guilty of greenwashing by misleading consumers with marketing claims about its “climate-controlled” pork and “climate-friendly” production.

Read more 
Ultra-processed food intake in South Africa at concerning levels, study suggests

Ultra-processed food intake in South Africa at concerning levels, study suggests

19 Mar 2024

As South Africa considers introducing front-of-pack warning labels and strict marketing limits for unhealthy foods, research has found that low-income South Africans get around half of their calories from ultra-processed foods (UPFs) – “a cause for con...

Read more 
Brazilian manufacturers must comply with warning label regulation, says court

Brazilian manufacturers must comply with warning label regulation, says court

7 Mar 2024

The Federal Court of São Paulo has ruled that Brazilian manufacturers must comply with front-of-pack labelling regulation that requires unhealthy products to feature warning labels, scrapping a last-minute one-year extension.

Read more 
US pet food regulations unravel the mysteries of product labelling

US pet food regulations unravel the mysteries of product labelling

4 Mar 2024

New regulations governing the labelling of pet foods were approved by AAFCO members last July, providing the first major update to pet food regulations in 40 years. The move was a response to pet owners asking for clarity on labels that left many confu...

Read more