Sponsored Content
NiHPRO™
16 Sep 2024
Norkem is pleased to announce a brand-new hydrolysed protein
isolate to its product portfolio. NiHPRO™ is a ground-breaking performance
protein which is both dairy and vegan friendly. It uses non-animal sources of
protein that are highly purified to taste and mix and have amino acids similar
to whey protein with high DIAAS score and zero of the 14 major EU allergens.
NiHPRO™ is the newest and most complete branded protein
ingredient for brands and manufacturers alike.
NiHPRO™ is the newest and most complete branded protein ingredient for brands and manufacturers globally. It is versatile and can be made into delicious-tasting flavoured protein powders, beverages, and snacks. It is ideal for those seeking lactose, allergen, sugar, and GMO-free options but equal quality protein and amino acid score to whey, which also tastes very similar.
4-Key selling points to the end consumers and brands are:
Taste: It tastes just like whey protein when blended with flavours.
Amino: Equal or better amino acid and protein content to whey protein. (high leucine, high DIAAS and EAA). Allergen: It is zero allergen and 100% lactose-free. Dairy is among the highest allergen foods, affecting over 60% of the world's population.
Purity: High purity protein content at 85%+ - outperforming Whey Protein Concentrate 80% and similar to Whey Protein Isolate 90%.
And 5-key selling point to manufacturers and brands:
Price: We are stable in pricing and more competitive in price than whey protein powder—thus, we are a better long-term choice as a branded protein ingredient to work with than whey protein.
New: Newest cutting-edge naturally forged protein to help brands stand out.
Everyone: More extensive customer base: This is the first time a protein can be sold to dairy consumers, allergen/lactose intolerant, and plant-based consumers. One protein that can be sold to all consumers. Sustainable: High-quality protein content and taste but sustainable and non-GMO sourced ingredients, unlike dairy proteins.
Versatile: Can be made into protein powders, puffs, snacks, bars and beverages – all with superior taste and protein content compared to other alternative proteins and superior to whey protein due to zero allergen.

Speak to Norkem today to learn more about NiHPRO™. Alternatively, visit our stand at Vitafoods in Barcelona to taste the product and meet the founders in person.
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